REVISED January 2026: Overall Direction & Strategy
The Big Picture
January is the "Talent Activation & Designer Spotlight" month. Our focus is on executing the Model Casting Call while beginning to introduce our new cohort of official FWSAC 2026 designers to the world.
How to Read the Calendar
Pillar
This column defines the strategic goal of the post. It's the "why" behind the content.
- Hype & Talent: These are ACTION posts, designed to drive a specific action (like an application or a click).
- Vision & Legacy: These are BRAND posts, designed to build our reputation and showcase our values.
Status
This shows the production stage of the visual assets for each post. It's our at-a-glance to-do list.
Ready: Visuals are complete, approved, and ready to be scheduled.
In Progress: The asset is actively being created or revised by the team.
Needs Visuals: This is a new task in the queue. The creative team needs to start on this.
Other Columns
- Caption/Details: This is the draft text for the social media post itself.
- Visuals Needed: This is the creative brief for the graphics/video team. It describes what the visual should be.
REVISED FWSAC - January 2026 Content Calendar
January 2026 Overview
Total Posts: 48 posts
Key Themes: Model Casting, Designer Spotlights, MLK Day, Legacy Series
Major Events: Official Model Casting Call (Jan 9), Launch of Designer Spotlight Series (Jan 16)
| Date | Platform | Post Title | Pillar | Caption/Details | Visuals Needed | Status |
|---|---|---|---|---|---|---|
| 2026-01-01 | New Year, New Runway | Hype | Happy New Year! 2026 is here and so is FWSAC. This is the year you step into your style. Ready? #HappyNewYear #FWSAC2026 | Inspirational new year graphic | Ready | |
| 2026-01-01 | Happy New Year from FWSAC | Hype | Happy New Year! Welcome to 2026—year of FWSAC's biggest showcase yet. Mark calendars for March 13-14. #HappyNewYear #FWSAC2026 | New Year celebration graphic with dates | Ready | |
| 2026-01-01 | Happy 2026 | Hype | □ Happy New Year! 2026 = #FWSAC year. March 13-14. #HappyNewYear | New year celebration image | Ready | |
| 2026-01-01 | 2026: Year of Growth & Opportunity | Hype | Happy New Year from DMR Productions. 2026 brings FWSAC's 15th annual showcase (March 13-14). #HappyNewYear #FashionIndustry | Professional new year announcement | Ready | |
| 2026-01-02 | #FWSACLegacy: 2016 | Legacy | A pivotal year of growth. Welcome to 2016. #FWSACLegacy | Highlight Reel of 2016 show | Needs Visuals | |
| 2026-01-02 | Legacy Series: 2016 Growth Year | Legacy | #FWSACLegacy: 2016 marked pivotal growth. Expanded production & engagement signaled maturation. #Throwback | 2016 growth showcase video | Needs Visuals | |
| 2026-01-02 | Legacy: 2016 | Legacy | □ #FWSACLegacy 2016: Pivotal growth year. Platform expansion + designer development. #TBT | 2016 highlight image | Needs Visuals | |
| 2026-01-02 | Strategic Growth: 2016 Retrospective | Legacy | 2016 represented strategic growth for FWSAC. Investments in production & marketing yielded measurable results. #BusinessGrowth | Professional 2016 growth analysis | Needs Visuals | |
| 2026-01-09 | MODEL CASTING IS HERE | Hype | THE CALL IS LIVE. Model casting for FWSAC 2026 - [Date, Time, Location]. Pre-register now. Link in bio. #FWSAC2026 #ModelCasting | High-impact casting announcement Reel | Ready | |
| 2026-01-09 | Official Model Casting Call | Hype | MODELS: This is your official call. FWSAC 2026 Model Casting - [Date, Time, Location]. Pre-registration mandatory. #ModelCall | Official casting call flyer with all details | Ready | |
| 2026-01-09 | Model Casting Open | Hype | □ MODELS: Casting for #FWSAC2026 is LIVE. [Date/Location]. Pre-register: [Link] #ModelCasting | Casting call graphic | Ready | |
| 2026-01-09 | Professional Model Casting Announcement | Hype | FWSAC 2026 model casting now accepting registrations. Casting date: [specific date/time/location]. #ModelingOpportunity | Professional casting details document | Ready | |
| 2026-01-16 | Designer Spotlight: [Designer Name] | Talent | Introducing one of our official FWSAC 2026 designers, [Designer Name]! Known for [hallmark style], we can't wait to see their collection. #FWSAC2026 | Carousel: Designer headshot + 2-3 work examples | Needs Visuals | |
| 2026-01-16 | Meet the Designer: [Designer Name] | Talent | We are thrilled to begin introducing our official FWSAC 2026 designers! First up: [Designer Name]. Learn more about their brand... | Photo album of designer's work + headshot | Needs Visuals | |
| 2026-01-16 | #FWSACLegacy: 2017 | Legacy | The year of elevated elegance. Looking back at the refined styles of 2017. #FWSACLegacy | Highlight Reel of 2017 show | Needs Visuals | |
| 2026-01-16 | 2017: Refined Aesthetics Analysis | Legacy | By 2017, FWSAC showcased a marked increase in refined aesthetics from participating designers. #DesignHistory | Professional 2017 platform analysis | Needs Visuals | |
| 2026-01-20 | MLK Day: Fashion for Justice | Vision | Honoring Dr. Martin Luther King Jr.'s legacy. Fashion as expression, protest, and progress. #MLKDay #FashionForJustice | Powerful, meaningful styling | Needs Visuals | |
| 2026-01-20 | MLK Day: Industry Equity & Opportunity | Vision | MLK Day prompts reflection on equity within the fashion industry. #MLKDay #DEI | Professional diversity and inclusion showcase | Needs Visuals | |
| 2026-01-23 | #FWSACLegacy: 2018 | Legacy | Unforgettable moments from the 2018 runway. #FWSACLegacy | Highlight Reel of 2018 show | Needs Visuals | |
| 2026-01-23 | 2018: Established Platform Analysis | Legacy | By 2018, FWSAC had established itself as NorCal's premier independent fashion platform. #RegionalFashion | Professional 2018 platform analysis | Needs Visuals | |
| 2026-01-25 | Year of the Horse: Power & Grace | Vision | Chinese New Year welcomes the Year of the Horse. Celebrating power, grace, and unstoppable energy. #ChineseNewYear #YearOfTheHorse | Red and gold outfit with equestrian-inspired details | Needs Visuals | |
| 2026-01-25 | Lunar New Year: Cultural Fashion Influence | Vision | Chinese New Year marks a significant cultural celebration with substantial fashion market impact. #CulturalAwareness | Professional Lunar New Year fashion analysis | Needs Visuals | |
| 2026-01-30 | #FWSACLegacy: 2019 | Legacy | The calm before the storm. A look back at the incredible designs of 2019. #FWSACLegacy | Highlight Reel of 2019 show | Needs Visuals | |
| 2026-01-30 | 2019: Pre-Pandemic Platform Peak | Legacy | 2019 represented FWSAC at peak pre-pandemic operations and provides baseline metrics for future growth. #IndustryAnalysis | Professional 2019 analysis | Needs Visuals |
January 2026 Summary
- Total Posts: 48 posts
- Legacy Series: 2016, 2017, 2018, 2019
- Major Event: Model Casting Call (Jan 9)
- New Series: Designer Spotlights Launch